Launch HN: Jika (YC S20) – Price A/B Testing for Shopify https://ift.tt/2ZzTJB9
Launch HN: Jika (YC S20) – Price A/B Testing for Shopify Hi all! I'm Kennan and I recently founded Jika ( https://jika.ai ). Jika helps Shopify sellers a/b test their product pricing so they can make more money. Let’s say you sell shoes on Shopify for $100 and want to test $110. You’d 1-click install the Jika Shopify App and then go to the Jika dashboard where you select and start a test for $110. Jika then handles the heavy lifting of showing price A to 50% of your visitors and price B to the other 50%. As the test is running, Jika keeps track of revenue, conversions, and visitors at each price point. You’d rinse and repeat this process as much as you can since the optimal price for a product is always changing. Up until now, most people have priced off competitors, but that doesn't cut it anymore with big companies getting more and more sophisticated. A prime example of this is Amazon accelerating their development of in-house brands (~640 in late 2019) and using their datase...
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